Last night I attended a monthly meeting for photographers. A group of us get together once a month here in SLC to discuss business, market trends, best practices and what is "hot" in the industry right now. We met at the Art Space Buildings down by the Gateway. I must say the Art Space is an ideal place to be if your an artist. I just loved the building we were in, it was ubber cool and unlike anything else in SLC. The evening’s topic was the importance of marketing and branding your business. We were asked such questions as "how does your business represent who you are?" "does your branding match your personality and who your target market is?" After the discussion, I was able to leave with a clear picture of how I want my business to be represented and what my logo will stand for. It was a great chance to connect with many talented people. I can’t wait till next month when the topic will be "websites: what works and what doesn’t."